Product Marketing Manager

We are looking for a Product Marketing Manager for our Product department. You should be an experienced individual, motivated to work with top technology experts. We expect that you are an autonomous person who will be responsible for the definition and execution of how DECENT sells its products and services.
You will cooperate closely with Product Managers, Graphic Designers, Business Development and Marketing Specialists to create the best approach to drive demand and adoption for existing and upcoming products. Proactive approach is needed.

We expect you to listen to customers, be able to identify their problems and define how to sell DECENT products to them.

FIELD
Product Marketing
PLACE
Bratislava
CONTRACT TYPE
Full Time
SALARY
from 2 500 EUR/month (gross)

Product marketing, whole marketing strategy
65%
Sales strategy contribution
15%
Marketing budget
10%
Branding
10%

Responsibilities

  • Define product positioning and messaging for products and services
  • Plan marketing campaigns
  • Help business development department generate more leads and understand how to talk about DECENT products
  • Lead product launch
  • Drive demand, adoption and usage
  • Create and execute go-to-market strategy for new and existing products
  • Understand what the company does (products, services) and define to whom and how the company should sell it
  • Build marketing plan for products and services
  • Define communication strategy
  • Define the process of customer acquisition & leads generation
  • Actively contribute to defining sales strategy
  • Actively contribute to designs creation
  • Lead the process of web pages creation for product communication
  • Create content for external communication with other internal teams
  • Determine and maintain marketing budget
  • Define naming and branding for products and services

Requirements

  • 5+ years experience on similar role
  • Proven record of bringing new software products to the market, we are happy to look at your references
  • Independent teamplayer, pro-active attitude

Nice to have:

  • Experience with online marketing
  • Experience with SEO
  • Experience with measuring performance of websites
  • Experience with promotion through social media channels (reddit, telegram, forums, etc.)

 

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